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Gemvara Blog » News
12 July

Introducing 101-Day Returns

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Gemvara is excited to announce our new extended return policy.  Every Gemvara piece now includes a risk-free 101-day money-back return policy. Buy it, try it on, and if you’re not in love, you can return it easily with our money-back guarantee. Just send your jewelry back in its original unworn condition for a full refund. All you’ll pay is return shipping.  To learn more about the new policy, you can read about it here.  Happy shopping!

23 May

The Great Gatsby Evokes Great Jewelry

The Great Gatsby is arguably the best “Great American Novel” dripping with love, deceit, and all things materialistic.  The novel is a staple in practically every high school English class, and now being transformed (for the second time) into the next Christmas Blockbuster.  Baz Luhrmann’s, soon to be hi,t is starring Carey Mulligan, Leonardo DiCaprio, and Tobey Maguire and music from this century rather than the last.  The part Gemvara is looking forward to the most is the sheer abundance of extravagant gems.  In a time of flamboyant excess and no rules, everything sparkled and glimmered and this movie will be no exception.  Check out the trailer below and get ready for some major jewelry lust.

12 May

5 Startups That Can Give Your Mom the Best Mother’s Day Ever This Year

As seen on

Mother’s Day is this Sunday, May 14th, and while flowers, cards and chocolates are nice, your mom is special. In fact, she’s the best mom in the world, right? Right! So give her the best of the best. Shower her in diamonds, pay someone to do her dirty work and let these five startups take care of the rest. Happy Mother’s Day to all you mommas out there!

TaskRabbit – Growing up, your mom did it all for you. She cooked, cleaned and ran errands, all with a smile on her face. This Mother’s Day, give your mom a break, and send her a TaskRabbit to take care of the chores – from doing the laundry to weeding the garden. If you post the task before Monday, May 14th, TaskRabbit is offering $10 toward any Task, using the code ILOVEMOM.

Vsnap – Can’t be with Mom this Mother’s Day? Sometimes a Hallmark card just doesn’t cut it. Mommy wants to hear the sound of your voice and see your shining face. Thanks to the Boston-based startup Vsnap, you can send your mom a quick, 60-second video message, telling her how much you love her!

SittingAround – Know a mother with young kids? Point her to SittingAround, so she can take a day to herself without the kiddos running around. Founded by MassChallenge alums, SittingAround is an online babysitting co-op that allows parents to swap their time for free childcare. Additionally, earlier this year, SittingAround launched its Sitter Marketplace, a tool for parents to connect with, vet, book and share paid babysitters.

Gemvara – Mom deserves something special, and you know it. Gemvara allows you to make unique, custom jewelry, all from your desktop. The prices are a bit steep, but get your siblings to pitch in, and Mom will be beaming as bright as the gem in that necklace when she sees it.

Birchbox – If your mom likes to be pampered, Birchbox is the way to go. For just $10 per month, Birchbox delivers a curated box of beauty products straight to your door. The box features a range of samples from well-known brands and up-and-comers, so Mom can test the waters on all the anti-aging cream she wants. Not like she needs it, of course.


17 March

St. Patrick's Day Scoop

Did you know that in Ireland St. Patrick’s Day is celebrated as a religious holiday, much like Christmas and Easter? Also — not to toot our own horn or anything — but the first St. Patrick’s Day parade was actually not in Ireland, but in Boston, Massachusetts in 1737! Here are some more St. Paddy’s Day tidbits to get you in the Irish spirit:

Images courtesy of Guiness

3 February

Now and Later

Hey, it’s OK if you know that your Valentine got your gift at a discount, right?

For starters, it says that he’s a savvy guy. He takes a hint very well. He appreciates you enough to want to buy you something nice (even if he may have trouble affording it). And best of all, he knows a good deal when he sees it.

Make his wallet (and your jewelry box) happy this Valentine’s Day by sending your guy this offer:

10% off (in your cart) now and a $50 gift card e-mailed to you later.

Don’t forget to share the love! Send this link to your friends and family so they can join in on the sparkle.

Happy Friday!

(Deal excludes center stone diamonds)

27 January

A Sweet Surprise

Thinking of giving jewelry this Valentine’s Day? Why not add something extra?

Make your Valentine’s Day gifts even sweeter by adding a surprise engraving. It’s a small feat, but believe me — it can make all the difference. Your loved one will be blown away by how thoughtful you are and you can act like you put in so much effort, when really it was super easy.

Oh, and did we mention it’s free until February 5th?

A Valentine’s Day engraving can be something simple like a special date, or you can get creative with an inside joke or funny nickname. Stumped? Head over to our Pinterest page to check out some cute ideas.

Today we are holding a contest on our Facebook for the funniest engraving. Got a good idea in mind? Leave a a message in the comments and you could win $50 toward Gemvara jewelry! But, hurry — we will be picking the winner at 5pm EST. (Contest closed. Congratulations, Lisa!)

Give engraving your best shot this holiday and you are sure to remain written on her heart always.

To engrave a piece head to and click on the item you’d like to engrave. If the ring is able to be engraved, you will see a box on the right stating, “Engrave This Ring.” Simply fill in your message and save your design.

6 January

Timeless Hearts

The launch of a new collection is always an exciting time at Gemvara. We get to drool over new product, marvel at the stories behind each piece, and inevitably find our favorite to lust after.

Just in time for the holiday of chocolates, roses, and jewelry (hint, hint: Valentine’s Day), Gemvara is premiering a brand-new collection lovingly named Timeless Hearts.

The collection features pendants, rings, and engagement rings with matching wedding bands (!) — all designed with the iconic symbol of devotion in mind: the heart.

The designs are fluid and elegant, reminiscent of the waytrue love flows over you. Some of the styles are delicate, while others offer an edgier take on the heart motif. A few of my favorites are the Tattooed with Love Ring and the Ecstatic Heart Solitaire Ring (featured above). The Ecstatic Heart Solitaire is similar in style to Gemvara’s Band of Hearts Ring, but with the addition of a gorgeous center stone. The pavé Heart’s Wave Ring (below) would look stunning in any gemstone, but how nice would it be in garnet for a Valentine’s Day gift?

Our Timeless Hearts Collection will be available on mid-January. Gentlemen, be sure to take advantage of this news for the upcoming holiday and keep her heart beating well into 2012.

16 December

The Friday Link List

After a short hiatus we’re back this week with the Friday Link List. And what a week it was (for jewelry lovers, at least).

This week, The Elizabeth Taylor Collection went up for auction at Christie’s Rockefeller Center headquarters.

In it’s first day, The Elizabeth Taylor Collection broke 7 records. Five of which were pieces from her hubby, Richard Burton.

Celebrities such as Kim Kardashian (as if she doesn’t have enough) and Coco Rocha purchased some of her pieces, as well as jewelry designer Lorraine Schwartz.

Aside from Liz, it was a great week for Gemvara customer Daniel W. who won our What a Guy contest! Daniel’s story about his fiancée Teresa was so sweet, it won over everyone in the office.

Hot mom, Jessica Alba and mom-to-be, Hilary Duff were spotted wearing some funky jewelry and we show you how to get their looks.

Are you a member of Pinterest? We are and we’d love to be friends with you. Come check out our gem-themed boards.

Style Caster thinks that nice jewelry is always a good choice for the holidays. What do you think?

We are honored that USA Today included us as a popular gift choice for this year.

Last but not least, Britney Spears announced her engagement to Jason Trawick today. We can’t wait to see the ring!

Have a sparkling weekend!

15 December

What a Winner

Guys like Daniel don’t come around every day. And according to Daniel, girls like Teresa don’t either. It is this sentiment that has crowned Daniel W. of Munster, Indiana the winner of Gemvara’s What a Guy contest.

On Tuesday afternoon, Daniel received an e-mail letting him know that he won the ring he designed for his fiancée and a Sony BRAVIA® 46’’ 3D HDTV. Talk about a sweet deal! Daniel was ecstatic.

All participants in the contest were asked to design a piece and write a short blurb about why they designed what they did. The entries with the most votes were then tallied and a panel of judges picked the winner from the top 10.

Here is Daniel’s story:

Elegant. Unexpected. Feisty. Unique. Classic. These words don’t make sense on their own, but they do if you know Teresa. I get to marry the love of my life next year, and I can’t think of a better way to honor her than this beauty of a ring: a braided band that signifies our interconnected lives; dots of diamonds mark the many small moments that make up a lifetime; and a big, beautiful gemstone, unexpected, warm, fiery, one of a kind — like her. It’s not a solitaire so much as it is a promise for a beautiful future.

The ring Daniel designed is the stunning Emerald Isle Ring in platinum featuring a bold fire opal with shimmering side diamonds. We can only imagine how beautiful it will look on Teresa’s finger.

Congratulations again to Daniel and Teresa, and thanks for all who participated. We loved reading each entry, and we hope they’ve inspired you as much as they have inspired us.

Photo Credit: Jessica DeKock / Forever October Photography

14 December

Burton’s Beloved

In her book, My Love Affair with Jewelry, Elizabeth Taylor wrote, “I never, never thought of my jewelry as trophies. I’m here to take care of them and to love them. When I die and they go off to auction I hope whoever buys them gives them a really good home.”

Well, Elizabeth, we have a feeling your wish has come true.

Elizabeth Taylor’s jewelry collection set a world record last night for the most valuable private jewelry collection sold at auction, fetching nearly $116M ($115,932,000 to be exact). And it’s not even over yet!

Last night’s Evening Sale of Elizabeth Taylor’s legendary jewelry set five records for jewelry sold at auction. Not surprisingly, all the record-breaking pieces were gifts from Elizabeth’s husband, Richard Burton. (The man had good taste.) Here are the five miraculous pieces:

  • The 50-carat La Peregrina necklace, thought to be one of the finest pearls in the world, was estimated at $2- $3 million. Burton purchased it for $37,000 and it sold for $11,842,500.
  • The Taj Mahal ruby and gold chain by Cartier set a new world record for an Indian jewel. Given to Elizabeth for her 40th birthday, the necklace was estimated at $300,000-$500,000. It sold for $8.8 million.
  • The sapphire and diamond Sautoir by Bulgari, also a gift from Burton to Elizabeth on her 40th birthday, was estimated at $600,000-$800,000. It sold for $5.9 million.
  • The 8.24-carat Van Cleef & Arpels ruby and diamond ring estimated at $1-$1.5 million, set a world record for price per carat for a ruby. This ring was given to Elizabeth as a Christmas present in 1968. The price was realized at $4.2 million.
  • The highlight of the night, the Elizabeth Taylor Diamond — a 33.29 carat Asscher-cut ring given to her by Burton in 1968 — blew away its estimate of $2.5-$3.5 million. It sold for $8,818,500 setting a record for highest price per carat for a white diamond.

Phew. If those numbers don’t make your head spin, then we don’t know what will. However, to ease our minds a bit, it is nice to know that a portion of the proceeds will go to the Elizabeth Taylor AIDS Foundation.

Now, if all this talk of rubies, emeralds, sapphires, and diamonds has to itching for some precious gems this holiday, we have a few substitutes that may hold you over. Our Penelope Ring set with a ruby center-stone mimics the diamond halo effect of Elizabeth’s ruby ring. Also, our ring is an emerald-cut diamond, similar to the Asscher-cut of the Elizabeth Taylor Diamond. While these gems will never compare to Elizabeth’s magnificent stones, the idea of designing a piece of jewelry just for you, or someone you love, fulfills Elizabeth’s ideal of cultivating a meaningful jewelry collection.

Maybe your gems will sell for millions one day. Hey, a girl can dream.

Photo Credit: Reuters, Getty Images

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