Brilliant Advice

Shopping for a gemstone can be harder than you think. Admittedly, before I began working for Gemvara, I had no clue about the difference between a well cut stone and a poorly cut one. (Not to mention the fact that all stones have different hardness levels! Who knew?)

However, lucky for you, our resident gem expert, Roy Albers, agreed to get under the bright lights and film a few short videos to guide you through the process of purchasing a gemstone.

Roy is the VP of Jewelry Fulfillment at Gemvara and the buyer for all our gemstones. He is extremely well-versed in the business and you will see that as he discusses the guidelines for buying three gems, a ruby, an emerald, and a sapphire, in the videos below.

At some point in each video Roy displays a multitude of stones – some good, some bad. Unfortunately, we were even fooled by a few of the stones. (Good thing we don’t do Roy’s job!) See if you can spot the perfect stones from the imperfect. Did you get it right?

How to Buy: Ruby

How to Buy: Emerald

How to Buy: Sapphire